1.0 Search Engine Optimisation (SEO)
1.1 How does Search Engine Optimisation Work?
SEO is a methodology of strategies, techniques and tactics used to increase the number of visitors to a website to obtain a high-ranking placement in the search results page of a search engine. This is completed in conjunction with the stringent ever-changing guidelines of Googles best practice.
1.2 How do we create a bespoke programme around your keywords?
During your initial meeting with your Account Manager, we will advise and agree on your chosen core keyword services, and/or products you want to promote or sell.
We then analyse the marketplace competitively to see what the most successful phrases will be.
Where possible we try to tailor your package around what is known as ‘Long Tail’ keywords that are more descriptive and less competitive enabling you to rank higher on Google searches.
The objective of building a programme is to ensure that we maximise on the conversion of the type of work or services/products relating to your business, and the programme is planned and developed based on competitor and keyword analysis.
1.3 How long will it take for me to hit my guarantee?
If you have purchased SEO then the first page keyword delivery guide is 16 weeks from the date of completion.
1.4 What is my guarantee made up of?
Your guarantee may be made up of a combination of the guide core keywords and a variation of other relevant keywords. Part of our best practise is to break down guide keywords to find higher converting keywords that are commonly used to find that type of service. We create content specifically to target the initial core keywords plus a variation of these keywords to target a wider audience and to increase conversion.
1.5 Will you guarantee position on the 1st page?
In terms of SEO keyword positioning, our delivery guide relates to first page (not first position) for keywords purchased.
1.6 Is the delivery guide relevant if I have purchased an SEO booster?
The SEO delivery guide is not relevant if you have purchased an SEO Booster (Non-Guaranteed) package, but the content is written in the same way.
2.0 General FAQ’s
2.1 How many images can I have on my gallery page?
On a gallery page our maximum image limit is 25.
2.2 Is there a cost to make changes to my website?
As part of the package purchased you are entitled to unlimited minor amendments to your website*. A complete redesign or requests to add more pages that have not initially been instructed may carry additional charges.
*Excludes website only / hosting only packages.
2.3 When will my website be ready?
PUK aims to deliver the website demo link within eight weeks of receiving the customer content (where applicable) depending upon the services purchased.
2.4 Do I own my domain?
The customer domain name is owned by the customer. PUK will host your domain name during the contracted period.
2.5 How do I set up my emails
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